This privacy policy sets out how Back Paddock Company uses and protects any information that you give Back Paddock Company when you use our Web Services, Training Services, Desktop Applications and Mobile Apps that are provided to you from Back Paddock Company including our Opterra branded subscription products.

Back Paddock Company is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, you can be assured that it will only be used in accordance with this privacy statement.

Back Paddock Company may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 1st September 2011.

What we collect

We may collect the following information:

  • name and job title
  • contact information including email address
  • demographic information such as postcode
  • other information relevant to customer surveys and/or offers

What we do with the information we gather 

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail.
  • We may use the information on the website according to your interests.


Links to other websites
Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information
Back Paddock Company will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

We are committed to ensuring that your information is secure. In order to prevent access or we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Data Retention

Internal backups of customer data related to subscription services occur every day, seven days a week, 365 days a year. These backups are performed once a night and stored securely onsite with a retention period of 7 days. External backups (offsite) of customer data related to subscription services occur every day, seven days a week, 365 days a year. These backups are performed once a day and stored
securely offsite at 2 separate locations with a retention period of 30 days. In the (unlikely) event of damage or outage at Back Paddock Data centre, Back Paddock will restore Customer’s data from the most recent backup. This will be treated as a Priority Alert – 1.

At the Customer’s request, a backup or a part of a backup can be restored within 48 hours for a fee negotiated in the Agreement or charged on a time and material basis.

Data Deletion

This section outlines Back Paddock Company’s policy for handling requests for data erasure. It explains the data subject’s rights regarding data deletion and Back Paddock Company’s legal obligations in Australia when fulfilling such a request.

Individual Rights
A customer has the right to ask for personal data to be destroyed or de-identified when there is no compelling reason to keep using it.

When can a customer request their data to be deleted?
A customer may request their data to be deleted:

  • Where the personal data is no longer necessary in relation to the purpose for which it was originally collected/processed.
  • When the individual withdraws consent.
  • When the individual objects to the processing and there is no other legal ground for the relevant processing activity.
  • Where the personal data must be erased to comply with a legal obligation.

What information does Back Paddock Company retain?
Back Paddock Company online systems including any “Opterra” branded products and associated mobile applications store data digitally. Data is stored and used in accordance with our Privacy Policy, which can be found at: Personal data (including the above, plus address, telephone number and notes) are stored in our CRM system for the purposes of product licencing, contacting you in relation to product subscriptions, customer support and sales inquiries.

How can data be deleted?
It is the responsibility of the customer to ensure that data is not held longer than necessary for the purposes for which it is intended.

If you have purchased a product subscription, paid for a training course or expressed interest in Back Paddock Company’s products and services we would have collected personal data. In this case, we will delete upon request via email to, upon closure of your account, or after three years. This data is deleted from the system immediately and cannot be recovered by any users or Back Paddock employees after this point.

Data that has been deleted or otherwise destroyed cannot be recovered at any time. Data may still remain in the system’s back-up files, which will be deleted periodically.

We undertake to perform the deletion within one month (30 calendar days) and will send you a confirmation once the information has been deleted.


If you have any questions or concerns regarding this policy please contact Back Paddock Company
✆ 07 3220 2959